If you’re looking for a Chinese New Year brunch Kuala Lumpur food lovers are currently searching for, this limited collaboration between Urban Daybreak and Malaysian food creator Hungry Sam is worth your attention.
Urban Daybreak is a brunch restaurant operating in both Kuala Lumpur (Bangsar) and George Town, Penang.
For Chinese New Year 2026, the Bangsar outlet introduced a limited three-course collaboration menu with Malaysian food creator Hungry Sam. This seasonal set is available until March 8, 2026.
If you are in Kuala Lumpur, this is the final window to experience the collaboration before it ends.
Chinese New Year Brunch Kuala Lumpur: Why This Collaboration Matters?
Who Is Hungry Sam?
Hungry Sam (Samson Wang Swee Ann) is a Malaysian food content creator known for reviewing local eateries and collaborations.
- YouTube: 500K+ subscribers
- Instagram: 399K+ followers
- TikTok: 786K+ followers
- 2024 TikTok Awards Malaysia – Food Creator of the Year
His catchphrase, “Really good or not?”, is widely recognized in the Malaysian food scene.
This collaboration brings his flavor perspective into a structured brunch format.
The Three-Course Chinese New Year Set (RM 58)
Price: RM 58
(10% service charge + 6% SST applies)
1️⃣ Appetizer
- Egg drop soup
- Crispy chicken skin
- Youtiao (Chinese fried dough)
The egg drop soup is thick and comforting, similar to what you would find in many Chinese restaurants. The crispy chicken skin is meant to be added into the soup for texture.
The black sauce served alongside is Chinese black vinegar, which can be mixed in according to taste.
Youtiao is traditionally eaten with warm soy milk in many places. In Malaysia, however, it is often torn into pieces and added to soups or porridge as a topping rather than eaten on its own. Here, it is meant to be broken apart and mixed into the egg drop soup, functioning almost like a crispy garnish.
2️⃣ Main Course
- Chinese-style crepe
- Large fried chicken cutlet
- Kam Heong sauce
- Vegetables
Kam Heong sauce is a Malaysian-Chinese fusion sauce combining:
- Dried shrimp
- Oyster sauce
- Garlic and onion
- Curry leaves
- Chili padi
- Curry powder
The result is savory, slightly sweet, and aromatic.
The fried chicken portion is substantial. Realistically, one set can be shared between two people.
3️⃣ Dessert
- Sesame crumble
- Peanut mascarpone
- Whipped cream
The dessert leans heavily into nutty flavors. The sesame crumble adds texture, while the mascarpone softens the overall richness.
Because of the density of the dessert, pairing it with a long black or unsweetened tea may balance it better than milk-based coffee.
For a visual overview of what this collaboration menu includes, Hungry Sam explains the dishes in a video on Urban Daybreak’s Instagram: Watch Hungry Sam on Instagram.
How This Seasonal Menu Compares to Urban Daybreak’s Regular Menu
Urban Daybreak is not a typical local kopitiam. It positions itself as an Australian-style brunch café, offering a menu that leans heavily toward plant-forward and vegetarian-friendly options. Many dishes can be adjusted for vegan preferences, and alternative milk options such as oat milk are widely available.
On a regular visit, I tried their Vegan Berry Pancake, which replaces dairy and eggs with banana and plant-based ingredients. Instead of traditional whipped cream, the dish comes with coconut yogurt. Even the sweetener matters here — maple syrup is not always standard, and guests with strict dietary preferences may need to clarify whether honey is included.
Another regular item I ordered was the Corn Fritters served with avocado cream, jalapeño and coriander salsa, topped with a poached egg. The flavors are clean and fresh, though portions are moderate compared to some local Malaysian eateries.
Because of this positioning, Urban Daybreak’s pricing reflects a café-style dining experience rather than a neighborhood hawker stall. Service charge (10%) and SST (6%) apply, which is standard for many full-service restaurants in Malaysia.
Against that backdrop, the Chinese New Year collaboration menu feels like a departure. While the regular menu emphasizes health-conscious brunch plates, the festive set introduces heavier textures, deep-fried elements, and culturally themed sauces such as Kam Heong. It is less about everyday brunch and more about seasonal experience.
To help you navigate the city’s vibrant café scene, don’t miss my guide to two other highly recommended brunch spots in Kuala Lumpur that offer a different yet equally satisfying atmosphere to Urban Daybreak.
Is It Worth Trying Before March 8?
This is not a casual single-plate brunch item. It is structured as a full festive set menu.
Pros:
- Unique seasonal collaboration
- Large portion
- Interesting Kam Heong adaptation
Considerations:
- Rich and filling
- Better shared
- Additional service charge and SST
If you are specifically looking to experience a limited Chinese New Year collaboration in Kuala Lumpur or in George Town, this menu offers something different from standard brunch options.
Where to Try This Chinese New Year Brunch in Malaysia
📅 Kuala Lumpur (Bangsar outlet): February 7 – March 8, 2026
📅 George Town (Penang outlet): February 14, 2026 – March 8, 2026
📍 Urban Daybreak — Bangsar
11, Jalan Telawi 5, Bangsar, 59100 Kuala Lumpur, Malaysia
🔗 Urban Daybreak Bangsar on Google Maps: https://maps.app.goo.gl/YVVM46PakBk2iW5f6
📍 Urban Daybreak — George Town
34, Lebuh Bishop, George Town, 10200 George Town, Pulau Pinang, Malaysia
🔗 Urban Daybreak George Town on Google Maps: https://maps.app.goo.gl/XpcgvaWk5x4MQEWGA
The Chinese New Year collaboration menu was introduced earlier at the Bangsar outlet and later made available at the George Town branch starting February 14. Availability may vary by outlet.
Final Thoughts
Seasonal menus often disappear quickly. Although Chinese New Year has officially ended, this collaboration allows diners in both Kuala Lumpur and George Town to enjoy the festive flavors a little longer.
If you’re interested in how Chinese New Year is celebrated in Malaysia beyond food, you might also enjoy my detailed guide to Lunar New Year decorations in Kuala Lumpur.
Limited collaborations like this one show how food, culture, and retail trends intersect during festive seasons.